1) Maximum demand is the maximum load which a consumer uses at any time. It is not necessary that all the connected load be switched to a system at a time.
2) The greatest of all chart time interval averaged (15 min or 12 hr or 1 hr) during a given period on the power station is called maximum demand
3) Whenever the maximum demand is to be mentioned it is essential to indicate the short interval of time over which average has been carried out for the measurement of demand and the period of load under consideration